DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world. In January 2012, DC Entertainment, in collaboration with Warner Bros. and Time Warner divisions, launched We Can Be Heroes—a giving campaign featuring the iconic Justice League super heroes—to raise awareness and funds to fight the hunger crisis in the Horn of Africa.
About DC Entertainment
From DC Entertainment
DC Comics is home to the "World's Greatest Super Heroes," internationally recognized icons that continue to thrill generation after generation. Established in 1938 with the first appearance of SUPERMAN, the Man of Steel, and bolstered the following year with the debut of BATMAN, the Dark Knight Detective, this extraordinary world of modern mythology also includes legendary characters such as WONDER WOMAN, GREEN LANTERN, THE FLASH, AQUAMAN and the rest of THE JUSTICE LEAGUE OF AMERICA.
As graphic storytelling matured and began to reach out to broader audiences, Vertigo was created in 1993 as a venue for material of an edgier, more sophisticated nature. Many of today's most provocative writers and artists, including Neil Gaiman, Brian K. Vaughn, Warren Ellis, Gilbert Hernandez, Peter Milligan, Grant Morrison, Paul Pope and Brian Azzarello, have found a creative home at Vertigo. Among the award-winning series published since Vertigo's inception are SANDMAN, Y: THE LAST MAN, TRANSMETROPOLITAN, 100 BULLETS, PREACHER, FABLES and HELLBLAZER.
For fifty years, MAD has been a staple of bedrooms, living rooms, dorm rooms and recycling bins. And in that half century, the magazine has seen its share of highlights (driving a subtle, yet effective, wedge between Tom Cruise and Nicole Kidman) and low points (the tragic East Coast/West Coast publishing war that claimed the lives of so many contributors). But in terms of amazing developments and captivating achievements, MAD's history is rivaled only by that of our own country — but with slightly fewer intern-related scandals. So enjoy our timeline and remember — while those who don't learn from history are doomed to repeat it, those who learn anything from MAD's history are doomed, period!
Countries in the Horn of Africa (Ethiopia, Somalia, and Kenya) are facing the worst drought in 60 years, causing a severe hunger crisis. Humanitarian aid organizations are on the ground working to provide much needed relief to the drought and famine-stricken areas. But they need more help. They need our help. Join the Justice League and DC Entertainment in raising awareness and funds for three nonprofit partners, Save the Children, International Rescue Committee and Mercy Corps, who are delivering aid where it is needed most. DC Entertainment will match donations 100%, and 50% of the purchase price from We Can Be Heroes products will go to saving lives.